Leadership

Industry experts. Thought leaders.

The SMS Assist board of directors is comprised of successful business professionals, investors, and industry experts, collaborating to build and scale a technology platform that is revolutionizing the way multi-property portfolios are managed.

Michael Rothman Chairman of the Board and Founder

Marc Shiffman Chief Executive Officer, President, and Board Member

David Bradley Board Member

Carter Cast Board Member

Marc Boheim Board Member

Ryan Hinkle Board Member

Tao Huang Board Member

Matt McCall Board Member

Alexander Rothman Board Member

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