Leadership

Industry experts. Thought leaders.

World-class venture firms have made investments in SMS Assist, recognizing our success in disrupting the traditional maintenance and repair industry by utilizing our proprietary technology platform. SMS Assist’s ability to deliver tangible savings to both customers and service providers is a testament to our technology platform and operational expertise.

Monroe Capital

Partner since January 2023

Monroe Capital LLC is a premier boutique asset management firm specializing in private credit markets across various strategies including, direct lending, asset-based lending, specialty finance, opportunistic and structured credit, and equity. Since 2004, the firm has been successfully providing capital solutions to clients in the U.S. and Canada. Monroe prides itself on being a value-added and user-friendly partner to business owners, management, and both private equity and independent sponsors. Monroe’s platform offers a wide variety of investment products for both institutional and high net worth investors with a focus on generating high quality “alpha” returns irrespective of business or economic cycles.

Koch Real Estate Investments

Partner since January 2023

Koch Investments Group (KIG) seeks opportunities to improve Koch’s capabilities, drive mutual benefit for all parties involved and contribute positively to society. Over the past decade, KIG subsidiary companies have deployed more than $60 billion across both the public and private capital markets.

Värde Partners

Partner since January 2023

Värde Partners is a leading global alternative investment firm specializing in credit and credit-related assets. At a fundamental level, Värde seeks to unlock and create value – Värde means value in Swedish – and applies a relative value lens to look for the most attractive opportunities globally. Founded in 1993, the firm has invested through multiple credit cycles, building on its roots in special situations and distressed to invest more than $95 billion across the credit quality and liquidity spectrum in both public and private markets. Värde currently manages over $13 billion in assets with teams in North America, Europe, and Asia Pacific focused on Corporate & Traded Credit, Real Estate, and Financial Services.

Goldman Sachs Investment Partners

Partner since April 2016

The Goldman Sachs Investment Partners (GSIP) private investment team is dedicated to late-stage venture capital and growth equity investing. The team partners with entrepreneurs globally to build disruptive businesses and, since 2003, has invested in over 100 private transactions, including Uber, Facebook, Pinterest, Spotify, thredUP, foodpanda, GoEuro, Cadre, and Compass. The GSIP private investment team has offices in New York, London, Hong Kong, and Mumbai.

Insight Venture Partners

Partner since May 2015

Insight Venture Partners is a leading global venture capital and private equity firm investing in high-growth technology and software companies that are driving transformative change in their industries. Founded in 1995, Insight has raised more than $10 billion and invested in more than 200 growth-stage software, eCommerce, Internet and data-services companies worldwide. The company’s mission is to find, fund and work successfully with visionary executives, providing them with practical, hands-on growth expertise to foster long-term success.

Pritzker Group Venture Capital

Partner since May 2011

Pritzker Group Venture Capital, formerly New World Ventures, helps entrepreneurs build market-leading technology companies at every stage of their growth. Since their founding in 1996, the firm has worked side-by-side with entrepreneurs at more than 100 companies, building partnerships based on trust and integrity. The firm’s proprietary capital structure allows for tremendous flexibility, and their experienced team of investment professionals and entrepreneurs offers companies a vast network of strategic relationships and guidance. Successful exits in recent years include Fleetmatics (NYSE: FLTX), SinglePlatform (acquired by Constant Contact), Zinch (acquired by Chegg), Playdom (acquired by Disney), LeftHand Networks (acquired by Hewlett-Packard), and TicketsNow (acquired by Ticketmaster).

The Huizenga Group

Partner Since May 2011

Huizenga Capital Management is a private investment firm that has been successfully investing across a wide range of asset classes since its establishment in 1990. The Firm has a long history as an early value-added capital provider to private businesses spanning many industries, sectors and geographies.

The Huizenga Family founded Waste Management and helped successfully grow businesses such as Blockbuster Video and Extended Stay America. Huizenga Capital Management is currently a key partner with SMS Assist.